Posts Tagged "Digital Marketing hotel"
Millennials? The Time Is Now! – Part I
First of all, let’s start with what’s exactly a Millennial, right? Although it’s not consensual where the X Generation ends and the Y Generation begins, the vast majority of sources define them as those who were born between the early
Facebook Cover. Does it Matter? Yes!
What captures one’s attention when visiting a Facebook Page? Yep… there you have it. It’s pretty much unanimous and there’s just no way of going around it, and neither should you. Despite it, many Hotels still disregard the fact that
Non-responsive? Not an Option! – Part II
Simplified Management Having distinct Desktop and Mobile versions EQUALS TWICE THE EFFORT; separate Google Adwords campaigns; separate SEO campaigns and separate Google Analytics reports; so what is the point of having to manage two sites, when you could be managing
Non-responsive? Not an Option! – Part I
Mobile devices usage has become the norm nowadays, and sometimes it’s almost baffling how immersive and symbiotic the relationship has become… almost as if a technological extension of the self… it does get one thinking. People are on their smartphones
Hotel Marketing Trends for 2016 – Part III
11. Tailormade Emails Get personal with emails! Personalizing email content can lift conversions rates by as much as 12% [Choi, 2015]. People act twice as fast if they are asked to do something and their name appears on it. 12.
