Posts Tagged "Digital Marketing Hotel, Hotel Digital Strategy, Hotelaria Portugal"

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Image Is Key – Part I

1. Image Sells and Will Always Sell Why? Let’s place ourselves in the potential guest shoes for a while. Usually most booking processes start with an online search and hotel comparison right? Numerous studies show that the two main factors

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Hotel Marketing Trends for 2016 – Part III

11. Tailormade Emails Get personal with emails! Personalizing email content can lift conversions rates by as much as 12% [Choi, 2015]. People act twice as fast if they are asked to do something and their name appears on it. 12.

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