Posts Tagged "Digital Marketing"
Online Reviews = Nightmare? – Part I
Let’s face it, in today’s age of real-time information, consumers absolutely love to be heard offline and online, right? They have absolutely no reservation in sharing their thoughts, checking other reviews and suggestions, and commenting on posts across a multitude
Millennials? The Time Is Now! – Part II
So how does one reach and influence their travel decisions? 1. By Being Authentic If your message remotely resonates like typical advertising, you’re out. An honest approach will be the way to go, so instead of “hiding” your flaws, try
Millennials? The Time Is Now! – Part I
First of all, let’s start with what’s exactly a Millennial, right? Although it’s not consensual where the X Generation ends and the Y Generation begins, the vast majority of sources define them as those who were born between the early
Facebook Cover. Does it Matter? Yes!
What captures one’s attention when visiting a Facebook Page? Yep… there you have it. It’s pretty much unanimous and there’s just no way of going around it, and neither should you. Despite it, many Hotels still disregard the fact that
Non-responsive? Not an Option! – Part I
Mobile devices usage has become the norm nowadays, and sometimes it’s almost baffling how immersive and symbiotic the relationship has become… almost as if a technological extension of the self… it does get one thinking. People are on their smartphones
